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About Russell

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Russell's Books

A USA Today & Amazon Best Selling Book Over 250,000 Copies Sold!

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DotCom Secrets:

The Underground Playbook For Growing Your Company Online With Sales Funnels

In this updated edition, Russell reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests.

Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

Over 225,000 Copies Sold!

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Expert Secrets:

The Underground Playbook For Converting Your Online Visitors Into Lifelong Customers

In this updated edition of Expert Secrets, Russell gives you the step-by-step strategies you need to turn your expertise into a carefully crafted sales message that will attract your dream customers.

Don’t hide inside your business. Implement these story selling techniques now so you can find your voice and gain the confidence to become a leader, build a movement of people whose lives you can change, and make this calling a career.

A New York Times Best Selling Book Over 150,000 Copies Sold!

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Traffic Secrets:

The Underground Playbook For Filling Your Websites And Funnels With Your Dream Customers

Russell reveals the classic and foundational direct marketing techniques that will allow you to be at the front of the new trends, see opportunities that are invisible to most everyone else, and master the emerging tactics before most people even know they exist.

Don’t wait for people to come to you. Implement these evergreen traffic strategies now so you can find your people and focus on changing their world with the products and services that you sell.

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Unlock The Secrets:

Your Underground Playbook For Scaling Your Company To The “Two Comma Club” And Beyond

Russell reveals the classic and foundational direct marketing techniques that will allow you to be at the front of the new trends, see opportunities that are invisible to most everyone else, and master the emerging tactics before most people even know they exist.

Don’t wait for people to come to you. Implement these evergreen traffic strategies now so you can find your people and focus on changing their world with the products and services that you sell.